Strategic Product Strategist
Weekly Rate: $9,500/week
Overview
The Strategic Product Strategist defines the product vision and roadmap for the HYROX squat tracking system, aligning technology capabilities with business objectives. This role bridges the gap between HYROX's competitive needs and technical possibilities, identifying market opportunities and driving innovation to maintain competitive advantage in the fitness technology space.
Key Responsibilities
Product Vision and Strategy - Define and communicate the long-term product vision that transforms judging accuracy and consistency across HYROX events. Develop strategic roadmaps that balance immediate competition needs with future technology opportunities, ensuring the system evolves to meet growing demands.
Business-Technology Alignment - Translate HYROX business objectives into technical requirements and capabilities. Work closely with the Technical Lead to ensure architectural decisions support business goals while maintaining technical excellence and scalability.
Market Analysis and Positioning - Identify opportunities for differentiation in the competitive fitness technology landscape. Analyze competitor approaches to automated judging and ensure HYROX maintains its position as the innovation leader in fitness racing.
Stakeholder Management - Manage expectations and priorities across diverse stakeholder groups including HYROX leadership, athletes, judges, and venue operators. Balance competing demands while maintaining focus on core product objectives and timeline commitments.
Innovation Leadership - Drive exploration of emerging technologies that could enhance the system's capabilities. Foster a culture of innovation within the team while maintaining pragmatic focus on deliverable solutions.
Success Metrics Definition - Establish clear, measurable success criteria for the product including accuracy targets, adoption rates, and business impact metrics. Create frameworks for evaluating product effectiveness and ROI.
Partnership Strategy - Identify and evaluate potential technology partnerships that could accelerate development or enhance capabilities. Manage relationships with key vendors and technology providers.
Risk Assessment - Proactively identify strategic risks to product success including competitive threats, technology shifts, and regulatory changes. Develop mitigation strategies that protect product viability.
Product Evangelism - Serve as the primary spokesperson for the product vision, communicating value to internal and external audiences. Build excitement and buy-in for the automated judging system across the HYROX community.
Required Skills
Strategic Product Leadership demonstrates proven experience defining product strategy for complex technical systems with multiple stakeholders. They have successfully launched products that balance innovation with practical business requirements, navigating the challenges of bringing new technology into traditional domains. Their experience includes managing product lifecycles from conception through market adoption.
Business and Technology Acumen combines deep understanding of business dynamics with sufficient technical knowledge to make informed decisions about technology trade-offs. They can evaluate technical proposals against business objectives and communicate effectively with both business leaders and engineering teams. Their balanced perspective ensures products meet market needs while remaining technically feasible.
Market and Competitive Analysis shows strong analytical skills for evaluating market opportunities and competitive landscapes in sports technology or related fields. They understand how to position products for maximum impact and can identify unique value propositions that resonate with target audiences. Their insights drive product differentiation and market success.
Phase Allocation
The Strategic Product Strategist engages at full capacity during Alpha phase to establish product vision and initial requirements. High involvement continues through Beta and Gamma phases as the product takes shape and strategic adjustments are needed. The role scales back during Delta and Full Release while maintaining oversight of strategic direction and market positioning.
| Phase | Weekly Rate | Allocation | Duration |
|---|---|---|---|
| Alpha | $9,500/week | 100% | 10 weeks |
| Beta | $7,125/week | 75% | 12 weeks |
| Gamma | $7,125/week | 75% | 8 weeks |
| Delta | $4,750/week | 50% | 10 weeks |
| Full Release | $2,375/week | 25% | 12 weeks |
Deliverables
Product Vision and Strategy Documents - Comprehensive documentation defining the product vision, strategic objectives, and long-term roadmap. These documents provide clear direction for all team members and stakeholders, ensuring alignment throughout the development process.
Market Analysis Reports - Detailed analysis of competitive landscape, market opportunities, and positioning strategies. These reports inform product decisions and help identify unique value propositions that differentiate HYROX's solution.
Stakeholder Communication Plans - Structured approaches for managing diverse stakeholder groups with clear communication protocols and feedback mechanisms. These plans ensure all parties remain informed and aligned throughout the project lifecycle.
Success Metrics Framework - Quantifiable metrics and KPIs that measure product success across technical, operational, and business dimensions. This framework enables objective evaluation of product effectiveness and guides continuous improvement efforts.
Innovation Roadmap - Forward-looking plans for incorporating emerging technologies and expanding system capabilities beyond initial scope. This roadmap ensures the product remains competitive and continues delivering value over time.
Success Criteria
Strategic Alignment - Product vision successfully aligns with HYROX business objectives while maintaining technical feasibility. All major product decisions demonstrably support strategic goals with clear value propositions for key stakeholders.
Market Differentiation - The product achieves clear differentiation from competitive solutions with unique capabilities that provide sustainable competitive advantage. Market positioning resonates with target audiences and drives adoption.
Stakeholder Satisfaction - Greater than 90% satisfaction rating from key stakeholders including HYROX leadership and athlete community. Effective expectation management results in strong support for the product throughout development and deployment.
Innovation Impact - Successfully identifies and incorporates at least three innovative features that significantly enhance product value. Innovation efforts result in measurable improvements to athlete experience or operational efficiency.
Business Results - Product achieves defined business metrics including cost reduction targets, efficiency improvements, and athlete satisfaction goals. Clear ROI demonstration validates investment and supports future expansion.